To fully understand my target audience of an age demographic of 16-25 i created a survey containing 10 questions to dissect what my audience is interested in. Majority of my questions were answered by people aged 16-20 and few 20-25 and a mix of genders to be able to explore what both male and female audiences are interested in.
What magazines are the target audience interested in?
Majority of the male respondents were not interested in the concept of magazines however would be more drawn to the idea of social media from this i will be able to create a magazine that has a similar style to certain social media platforms. Different from the male respondents the female audience were interested in certain magazines such as fashion and music magazines from this i will be able to create an area of fashion with my magazine featuring fashionable clothing and accessories that my audience will be interested in.
What aspects of style are the target audience interested in?
Most responses consisted of fashionable clothing however there was some other answers such as accessories like watches which most of the male audience are interested in as well as fragrances and celebrities from this i will be able to feature most of this content within the contents page of my magazine
I asked my target audience if they were interested in a lifestyle magazine aimed at 16-25 year olds most replies were not interested and instead would be more interested with an online form of news like social media platforms such as instagram however releasing a special edition or a cheaper price would encourage my target audience to purchase a magazine
